nuffoods spectrum News

Nutra growth attracting pharma players

Azaz Motiwala, founder & chairman and managing director of IKON Marketing Consultants, said, “Increased affluence and lifestyle diseases and change in consumer perception and mindset, increase in awareness about extra supplements among consumers, increasing health consciousness along with rising healthcare cost are paving way for growth of Indian nutraceuticals market.

  • Nuffoods Spectrum
  • Nov. 28, 2013
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food navigator asia news

Double-digit nutraceutical growth highlights India’s economy of scale

Indian nutraceutical companies have been watching a nascent industry mature over the last couple of years, and now recently released figures have backed up the boom. According to Ikon, the market research agency, the nutraceutical industry is expected to double over the next five years, and some of this growth will be supported by traditional pharmaceutical companies moving into nutrition.

  • Food Navigator Asia
  • Aug. 29, 2013
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the economic times news

Nutraceuticals market may double in next five years: Research

The domestic nutraceutical market could have grown five-fold by 2020 since the beginning of the current decade with possible domination by functional food and beverages segments, according to a research conducted by Ikon Marketing Consultants.

  • The Economic Times
  • Aug. 19, 2013
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the economic times news

Govt FMCG firms like KSDL, Khadi and Mother Dairy outrun MNCs

There is a general perception among consumers that government-owned brands are more trustworthy. The middle class and lower-middle class people mainly consume these products. They may not find shelf space in upper-middle class houses," says Azaz Motiwala, chairman and managing director, IKON Marketing Consultant, a strategic marketing solutions firm.

  • The Economic Times
  • May 18, 2013
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the financial express news

Bottled water: India lags world

The consumption of bottled water in India has shown a jump of 21 per cent in last fiscal but still India is far behind as compared to global average, according to a research recently conducted by leading marketing consulting firm IKON.

  • The Financial Express
  • July 03, 2012
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dna news

India behind world average in bottled water consumption

The per capita consumption of bottled water in India was at 16.20 litres during 2010-11 and jumped by almost 21%to 19.60 litres in 2011-12, IKON said in its report "The Indian bottled water market unveiling its thirst".

  • DNA
  • Jul. 03, 2012
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the times of india news

Bottled water market grows at Compound Annual Growth Rate of 19%

"Increasing scarcity of safe drinking water, changing lifestyles and aggressive expansion by market players may lead this industry to be the next oil industry in coming decade" says Azaz Motiwala, founder & principal consultant of IKON.

  • The Times of India
  • June 25, 2012
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the hindu business line news

Bottled water demand brimming on health plank, availability

According to a research by Ikon Marketing Consultants, bottled water market in India is growing at 19 per cent annually. In terms of volume, the demand was estimated at around 532 million cases of small packs.

  • The Hindu Business Line
  • June 25, 2012
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the economic times

Packaged water market to touch Rs 10,000 crore in 2012-13: Report

The overall packaged bottled water in India is estimated to touch the Rs 10,000 crore mark in the 2012-13 fiscal, growing at a compound annual growth rate (CAGR) of 19%, says a new report by Ikon Marketing Consultants. Presently, this market is estimated at Rs 8,000 crore, and could touch Rs 15,000 crore by 2015, the report adds..

  • The Economic Times
  • June 23, 2012
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moneycontrol news

Auto component industry may touch $100bn mark in decade

"The Indian auto component industry may cross USD 100 billion mark by 2020 by growing at a 15% CAGR (Compound Annual Growth Rate)," Azaz Motiwala, a principal consultant with the city-based Ikon Marketing Consultants told PTI quoting from a national survey conducted by the firm.

  • Moneycontrol
  • Sept. 28, 2011
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