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Natural Mineral
Water Market in India: Spring time ahead…
According to
recent research by IKON Marketing Consultants,
Indian Natural Mineral Water market was worth Rs
187 Cr during 2009 -10 and growing at CAGR of
21%, which will cross Rs 10 billion mark in
current decade. The increasing awareness about
health consciousness and health benefits of the
natural mineral water along with the rise in
purchasing power among the Indian consumers will
speed up the growth of natural mineral water
market in near future.
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Indian Real Estate Market:
Bubble or a bit Trouble?
According to IKON’s
research, Indian real estate industry may see
some down turn in 2011. It may start from 1st
quarter of 2011 and last up to 3rd quarter of
2012. However it will be not too intense as it
was during recession period. It is expected that
price may slash by 10-15% during this phase of
correction but under certain situation it may
last up to end of 2013 with price correction of
30% specifically in Tier-I cities.
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Unity in diversity –
Survival Strategy for Kirana Stores
Once again Indian Government
is in dilemma for allowing FDI in multi brand
retail sector. On one hand opening up of one of
the world's largest market for retail trade will
meet the huge funding needs of this emerging
sector in order to provide dynamism and
efficiency in the system along with
strengthening the back end infrastructure and on
the other hand it may put millions of Kirana
stores (Mom n Pop Stores) and pushcart vendors
out of the business and will lead to
unemployment.
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Bottled Water set to
become billion-dollar industry
One can not think about life without water. We
are blessed with adequate natural resources of
water but increasing population, alarming rate
of global warming and rapid industrialization
and lack of adequate and improved management of
the water supply systems resulted in the
increased rate of water consumption, wastage of
water and deteriorating condition of the water
supply networks and the result is, scarcity of
water. The Water shortage around the world and
particularly in the developing countries has
opened new doors for bottled water Industry.
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Completed Financial
Audit..?
Now its time for
Marketing Audit
Looking at the marketing strategies and
performance of major companies in current
recession time as compare to those of economic
boom five years ago, the most striking
impression is marketing strategy obsolescence.
Companies marketing operations were performing
well before few years which are now affected
badly due to recession with no hope for economic
recovery even in current fiscal year.
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10 Indian Industry sectors to
perform well in current global recession
As every business sector is affected by present global
crisis and everybody is talking of slow down in business,
still in India there are few sectors which will grow in this
adverse situation. Lets have a look |
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Top
10 International
Marketing Mistakes...!
The best reason for exporting a product or
service is to globalize your company and prosper
in the millennium. It can happen for you, but
you will probably need to evolve a whole new set
of business attitudes and assumptions. If you
want to achieve success with your export sales
efforts, then check yourself on whether you are
currently committing the following ten mistakes
to global sales failure:
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29 Ideas to Increase
Sales and Profit...! Growing
your business doesn't have to be difficult or
expensive. These simple, cost-effective ideas are
designed to help you increase your sales and profit,
without draining your budget. |
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5 Steps Action Plan for
Successful Export Marketing...!
Export marketing is a serious issue for most growing
companies in today's interconnected global economy.
Whether to export or not, where to and how to, are the
major questions for companies willing to expand their
international markets. |
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How to identify your export
target market...!
First step of export marketing is to identify target
market and market needs where your products/services
have good market potential and demand. There are many
countries in world and you should pick right one(s)
for your product and services. If you know your target
market and market needs, you could easily get export
orders from those countries. |
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How to attract and win overseas
buyers...!
Attracting and winning a buyer is the main goal of
each company whether doing marketing for domestic
market and/or International. Buyer can only be
attracted and won if you are can satisfy his business
and psychological needs. Following 10 ideas has been
designed to help you attracting and winning overseas
buyers. |
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